Indhold

 

 

March 15th, 2010

Last night Comme des Garçons closed down their fan page on Facebook with the words BYE BYE FACEBOOK. Over 38.000 fans/chances of communicating directly with their buyers were deleted. We put this under Industry news because this may be one of the most hardcore and clever brand strategies in a long time. Deep undercover, deep deep undercover.

 

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    March 15th, 2010 Last night Comme des Garçons closed down their fan page on Facebook with the words BYE BYE FACEBOOK. Over 38.000 fans/chances of communicating directly with their buyers were deleted. We put this under Industry news because this may be one of the most hardcore and clever brand strategies in a long time. Deep undercover, deep deep undercover.